Meet McGuider
Remember MacGuiver. Well, you ain’t seen nothing yet, because now there is McGuider. This tough ass navigation hero finds his way .. the easy way. And so can you!
McGuider is a Memory card you simply have to plug in your (gps enabled) cellphone to convert it to a navigation system. Actually worlk great, you can see it in action here.
McGuider campaign developed by These Days (the company I work for) for Tele Atlas.