Pretty cool presentation by SocialMedia8, one of our partners at Nascom.
It sums up really well what went on.
I only disagree with the 4th slide: “advertising never started a movement”. In my mind it’s just not true. Examples? Well, for instance the Bud Whassup? campaign, or Mastercard’s priceless.
Obama actually made a spoof on Bud’s campaign, it’s even in the SocialMedia8 presentation.