Need a new job after the elections?
Last weekend we had federal elections in Belgium. You know how it goes: some gain, some loose. No different here, except some lost a lot and some gained a lot
Based on this result the people of Stepstone worked out a guerrilla action, putting stickers on the election advertising boards stating “do you need a new job, put your resume on stepstone.be“.
The press release and images were send by Stepstone’s PR agency PRide.
I love the idea. Personally I would have only tagged the posters of the politic parties who lost the elections. In my mind it’s a more subtle and integrated way of advertising. But way to go!