From Heroes to Zeroes
Nice viral campaign.
Created by Vince Manze, part of NBC’s marketing team. He didn’t told the Heroes creator Tim Kring and finalized the project with only $17,000. Great job.
More information on the Heroes Wiki.
By the way, in terms of viral television spin-offsn check the Primatech website. They actually mention it in the show. There is a whole world behind it, discover it! (Use this wiki page for guidance..)
Found on buzzing Bees.